REACT / IN-HOUSE BRAND & WEBSITE
M&M Digital LabA connected digital home for websites, creative services and managed IT.
- Project
- M&M Digital Lab
- Platform
- React
- Services
- Strategy · Brand identity · React development · Technical SEO
THE CHALLENGE
Make a broader offer easy to navigate.
The previous website presented six short service summaries. The revised business direction needed space for websites, digital marketing, software, managed IT and cloud services, with clear routes into each.
THE APPROACH
Build the structure before the surface.
We organised the offer into five categories and 24 individual service pages. Each service explains its purpose, potential deliverables and the questions a buyer may ask. Process and support plan pages explain the relationship beyond launch.
THE DELIVERY
A coherent React experience.
The implementation uses reusable React components, responsive layouts, accessible navigation and progressive animation with reduced-motion support. The brand uses blue and charcoal drawn from the original logo, paired with the original lowercase M&M wordmark. Page-specific metadata, structured data and a sitemap support future public launch preparation.
THE OUTCOME
A foundation for the next chapter.
The website gives visitors dedicated routes into the expanded offer and a service-specific enquiry form. A filterable portfolio is ready for future WordPress, Shopify, custom website, React and software projects. Commercial impact and search performance have not yet been measured.